BACKGROUND
The Johns Hopkins University AMA’s chapter is proud to host its 10th Annual Regional Conference: “Bon Appétit: Marketing in the Food and Beverage Industry.” The conference will feature both a case competition and presentations from several distinguished keynote speakers who are marketing practitioners at industry-leading brands.
Our two keynote speakers will speak about their diverse marketing experiences within the food and beverage industries at the Kraft Heinz Company, McCormick & Company, and more. The case competition will focus on a viral Asian snack food company, Rooted Fare, with the case written by the co-founder herself, Hedy Yu. To participate in the case please form a team of 3-4 people. If you would like to compete but are having trouble finding a team, please register anyways and we will match you with a team.
Don’t miss out on this rare opportunity to hear from and interact with industry experts, compete in the case competition for a chance to win $500, and network with speakers, judges, and other students.